Business communication for managers :
Penrose, John M.
Business communication for managers : an advanced approach by John M. Penrose, Robert W. Rasberry and Robert J. Myers - 5th ed. - New Delhi : Cengage Learning, ©2008 - 470 p. : ill. ; 24 cm.
This book includes bibliographical references and an index
1. Business Communication for Managers 2. Information and Persuasion 3. Advanced Visual Support for Managers 4. A Strategic Process for Effective Managerial Writing 5. Writing Direct Messages 6. Writing Indirect Messages 7. Writing Situational Messages 8. The Planning and Writing of Persuasive Proposals 9. Report Writing: From Formal Documents to Short Summaries 10. Writing Instructions, Documentation, Policies and Procedures 11. The Business Presentation 12. Analyzing a Case and Writing a Case Report 13. Discussing and Presenting a Case Study
9788131502211
2002116944
Business communication
Communication dans l'entreprise
HF5718 / .P43 2004
658.45 / PEN-B
Business communication for managers : an advanced approach by John M. Penrose, Robert W. Rasberry and Robert J. Myers - 5th ed. - New Delhi : Cengage Learning, ©2008 - 470 p. : ill. ; 24 cm.
This book includes bibliographical references and an index
1. Business Communication for Managers 2. Information and Persuasion 3. Advanced Visual Support for Managers 4. A Strategic Process for Effective Managerial Writing 5. Writing Direct Messages 6. Writing Indirect Messages 7. Writing Situational Messages 8. The Planning and Writing of Persuasive Proposals 9. Report Writing: From Formal Documents to Short Summaries 10. Writing Instructions, Documentation, Policies and Procedures 11. The Business Presentation 12. Analyzing a Case and Writing a Case Report 13. Discussing and Presenting a Case Study
9788131502211
2002116944
Business communication
Communication dans l'entreprise
HF5718 / .P43 2004
658.45 / PEN-B