Designing for growth :
Liedtka, Jeanne.
Designing for growth : a design thinking tool kit for managers by Jeanne Liedtka and Tim Ogilvie. - New York : Columbia University Press, ©2011. - xiii, 227 p. : ill. ; 23 cm.
Includes bibliographical references.
The why and how of design thinking -- What is? -- What if? -- What wows? -- What works? -- Leading growth and innovation in Your organization.
9780231158381
2010053277
Creative ability in business.
Organizational change.
Success in business.
HD53 / .L543 2011
658.406 / LIE-D
Designing for growth : a design thinking tool kit for managers by Jeanne Liedtka and Tim Ogilvie. - New York : Columbia University Press, ©2011. - xiii, 227 p. : ill. ; 23 cm.
Includes bibliographical references.
The why and how of design thinking -- What is? -- What if? -- What wows? -- What works? -- Leading growth and innovation in Your organization.
9780231158381
2010053277
Creative ability in business.
Organizational change.
Success in business.
HD53 / .L543 2011
658.406 / LIE-D