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The longer long tail :

Anderson, Chris

The longer long tail : how endless choice is creating unlimited demand Chris Anderson - London : Random House, ©2009. - xii, 267 p. : ill. ; 22 cm.

Includes bibliographical references and index.

ISBN: 9781847940360

LCCN: 2006043378

Subjects--Topical Terms:
Market segmentation.
Internet marketing.
Marketing--Technological innovations.

LC Class. No.: HF5415.127 / .A54 2006

Dewey Class. No.: 658.802 / AND-L

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