The tipping point

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Material type: Text

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Contents:

Part I: The three rules of Epidemics

Part II: The law of the few : connectors, mavens, and salesmen

Part III: The stickiness factor: sesame street, blue's clues and the educational virus

Part IV: The power of context : bernie goetz and the rise and fall of new york city crime

Part V: The power of context: the magic numbers

Part VI: Case study: rumors, sneakers, and the power of translation

Part VII: Case study, suicide, smoking and the search for the unsticky cigarette

Part VIII: Conclusion: focus, test and believe

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Books	IIITD Library Corridor	Business Management	302 GLA-T (Browse shelf(Opens below))	Available		013328

Total holds: 0

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Previous	153.8 HEA-D Decisive : how to make better choices in life and work	158.1 SHE-I Innovate! : 90 days to transform your business	158.7 GEL-M Mindful work :	302 GLA-T The tipping point	303.483 GOP-A Against all odds :	331.256 DAU-H Human + machine : reimagining work in the age of AI	331.4 SLA-U Unfinished business : women, men, work, family	Next