000 01545cam a22003254a 4500
001 13234509
003 IIITD
005 20161004160120.0
008 030611s2004 maua b 001 0 eng
010 _a 2003013374
020 _a9781578519514
040 _aDLC
_cDLC
_dDLC
042 _apcc
050 0 0 _aHD2746
_b.Z657 2004
082 0 0 _a658.406
_221
_bZOO-B
100 1 _aZook, Chris,
245 1 0 _aBeyond the core :
_bexpand your market without abandoning your roots
_cChris Zook.
260 _aBoston :
_bHarvard Business School Press,
_c©2004.
300 _axv, 214 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references and index.
505 0 _aThe growth crisis? : dangerous moves beyond the core -- Visualizing the ideal? : the first principle of adjacency growth -- Evaluating adjacency moves? : balancing desire with data -- Orchestrating adjacency moves? : strengthening the core vs. investing in adjacencies -- Executing adjacency moves? : managing the key organizational issues that most influence success or failure -- Transforming moves? : redefining the core through adjacencies.
650 0 _aCorporations
_xGrowth.
650 0 _aStrategic planning.
650 0 _aCorporate profits.
650 0 _aIndustrial management.
856 4 1 _3Table of contents
_uhttp://www.loc.gov/catdir/toc/ecip045/2003013374.html
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
999 _c13252
_d13252