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010 _a 2014955782
020 _a9788126560943
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050 0 0 _aHF5414
_b.Z56 2015
082 0 4 _a658.872
_223
_bZIM-S
100 1 _aZimmerman, Jan
245 1 0 _aSocial media marketing all-in-one for dummies
_cJan Zimmerman and Deborah Ng
250 _a3rd ed.
260 _aNew Delhi :
_bWiley,
_c©2015
300 _axx, 810 p. :
_bill. ;
_c23 cm.
490 1 _aFor dummies
500 _aIncludes index.
520 _aMarketing your business through social media isn't an option these days, it's absolutely imperative. Inside this bestselling guide, you'll find out how to apply the marketing savvy you already have to the social media your prospects are using, helping you to reach and keep more customers, make more sales, and boost your bottom line. Includes updates on the latest changes to Facebook, Twitter, Pinterest, YouTube, blogging, and more, Offers tips for showcasing your company with a customized Facebook business page, Presents step-by-step guidance for setting up a social media marketing campaign, Shows you how to use analytics to assess the success of your social media campaign. If you're a social media strategist, website manager, marketer, publicist, or other employee who is in charge of implementing and managing an organization's social media strategy, this comprehensive resource is your one-stop guide to all things social media marketing.
650 0 _aSocial media
_xMarketing.
650 0 _aSocial marketing.
650 0 _aInternet advertising.
650 0 _aInternet marketing.
650 0 _aOnline social networks.
650 0 _aSocial media.
700 1 _aNg, Deborah
830 0 _a--For dummies.
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy1513/2014955782-b.html
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy1603/2014955782-t.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy1606/2014955782-d.html
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