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008 230928b xxu||||| |||| 00| 0 eng d
020 _a9780231213547
040 _aIIITD
082 _a153.43
_bIYE-T
100 _aIyengar, Sheena
245 _aThink bigger :
_bhow to innovate
_cby Sheena Iyengar
260 _bColumbia University Press,
_aNew York :
_c©2023
300 _ax, 238 p. :
_bill. ;
_c23 cm.
504 _aThis book includes bibliographical references and an index.
505 _tPart I
_t1. What Is Think Bigger?
_t2. The Creative Brain
_tPart II
_t3. Step 1: Choose the Problem
_t4. Step 2: Break Down the Problem
_t5. Step 3: Compare Wants
_t6. Step 4: Search In and Out of the Box
_t7. Step 5: Choice Map
_t8. Step 6: The Third Eye
650 _aKnowledge Capital
650 _aBusiness & Economics
650 _aCreative thinking
650 _aProblem solving
942 _2ddc
_cBK
_05
999 _c171790
_d171790