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020 _a9781781251546
040 _aIIITD
082 _a658.401
_bRUM-G
100 _aRumelt, Richard P
245 _aGood strategy, bad strategy :
_bthe difference and why it matters
_cby Richard P. Rumelt.
260 _bPenguin,
_aNew York :
_c©2013
300 _axii, 322 p. :
_bill. ;
_c21 cm.
505 _t1: Good and bad strategy Good strategy is unexpected Discovering power Bad strategy Why so much bad strategy? The kernel of good strategy
_t2: Sources of power Using leverage Proximate objectives Chain-link systems Using design Focus Growth Using advantage Using dynamics Inertia and entropy Putting it together
_t3: Thinking like a strategist The science of strategy Using your head Keeping your head.
520 _aDeveloping and implementing a strategy is the central task of a leader, whether the CEO at a Fortune 100 company, an entrepreneur, or a government official. Richard Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with 'strategy.' He debunks these elements of 'bad strategy' and awakens an understanding of the power of a 'good strategy.' He defines a good strategy as a specific and coherent response to- and an approach for overcoming- the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect in respect to the challenge. Thus, Rumelt argues that the heart of a good strategy is insight into the true nature of the situation, so that the hidden power in a situation can be discerned and an appropriate response be devised. He shows you how insight can be cultivated using a wide variety of tools for guiding your own thinking and to that end he presents nine sources of power- ranging from leverage to effectively focusing on growth- that are eye-opening yet pragmatic tools that can be immediately put to work. -- from Publisher Description. The author argues that a manager's central responsibility is to create and implement strategies, challenges popular motivational practices, and shares anecdotes discussing how to enable action-oriented plans for real-world results.
650 _aBusiness planning.
650 _aBusiness skills.
650 _aCase studies.
650 _aLeadership.
650 _aManagement development.
650 _aMotivation.
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