000			01772nam a22003137a 4500
001			20727021
003			IIITD
005			20240831153930.0
008			181031s2020 nyua b 001 0 eng
010			_a 2018051192
020			_a9789353168315
040			_aIIITD _beng _cDLC _erda _dDLC
042			_apcc
050	0	0	_aHD45 _b.S3353 2020
082	0	0	_a658.401 _223 _bSCH-S
100	1		_aSchilling, Melissa A.
245	1	0	_aStrategic management of technological innovation _cby Melissa A. Schilling and Ravi Shankar
250			_a6th ed.
260			_aChennai : _bMcGraw Hill, _c©2020
300			_a365 p. : _bill. ; _c25 cm
505			_tChapter 1: Introduction _tPART ONE: Industry Dynamics of Technological Innovation Chapter 2: Sources of Innovation Chapter 3: Types and Patterns of Innovation Chapter 4: Standards Battles, Modularity, and Platform Competition Chapter 5: Timing of Entry _tPART TWO: Formulating Technological Innovation Strategy Chapter 6: Defining the Organization’s Strategic Direction Chapter 7: Choosing Innovation Projects Chapter 8: Collaboration Strategies Chapter 9: Protecting Innovation _tPART THREE: Implementing Technological Innovation Strategy Chapter 10: Organizing for Innovation Chapter 11: Managing the New Product Development Process Chapter 12: Managing New Product Development Teams Chapter 13: Crafting a Deployment Strategy
650		0	_aTechnological innovations _xManagement.
650		0	_aNew products _xManagement.
650		0	_aStrategic planning.
700			_aShankar, Ravi
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cBK
999			_c189623 _d189623