000			01778cam a2200397 a 4500
001			14832611
003			IIITD
005			20210202143801.0
008			070503s2008 nyua b 001 0 eng
010			_a 2007017528
020			_a9780805856033
035			_a(OCoLC)ocn124036225
040			_aDLC _cDLC _dBAKER _dBTCTA _dYDXCP _dC#P _dIAK _dNLGGC _dEUM _dTLE _dDLC
050	0	0	_aHF5415.32 _b.H363 2008
082	0	0	_a658.8342 _222 _bHAU-H
084			_a85.40 _2bcl
245	0	0	_aHandbook of consumer psychology _cedited by Curtis P. Haugtvedt, Paul M. Herr and Frank R. Kardes.
260			_aLondon : _bPsychology Press, _c©2008.
300			_axvi, 1273 p. : _bill. ; _c27 cm.
490	1		_aMarketing and consumer psychology series
504			_aIncludes bibliographical references and indexes.
520			_aThis handbook contains a series of original contributions in which top researchers in each area provide a succinct review of theory and research studies in consumer psychology and marketing, advertising and consumer behaviour.
650		0	_aConsumer behavior.
650		0	_aDecision making.
650		0	_aMarketing _xPsychological aspects.
650		0	_aAdvertising _xPsychological aspects.
700	1		_aHaugtvedt, Curtis P. _eeditor
700	1		_aHerr, Paul M. _eeditor
700	1		_aKardes, Frank R. _eeditor
830		0	_aMarketing and consumer psychology series.
856	4	1	_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0717/2007017528.html
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0731/2007017528-d.html
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cBK
999			_c24278 _d24278