MARC details
| 000 -LEADER |
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| fixed length control field |
01778nam a22003257a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
IIITD |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20240911104342.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
240906b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781846686252 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
IIITD |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
650.1 |
| Item number |
BOY-I |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Boyd, Drew |
| 245 ## - TITLE STATEMENT |
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| Title |
Inside the Box : |
| Remainder of title |
why the best business innovations are right in front of you |
| Statement of responsibility, etc |
by Drew Boyd and Jacob Goldenberg |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
London : |
| Name of publisher, distributor, etc |
Profile Books, |
| Date of publication, distribution, etc |
©2013 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
257 p. : |
| Other physical details |
ill. ; |
| Dimensions |
20 cm. |
| 500 ## - GENERAL NOTE |
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| General note |
included index. |
| 505 ## - FORMATTED CONTENTS NOTE |
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| Title |
1. Creativity Hides Inside the Box. |
| 505 ## - FORMATTED CONTENTS NOTE |
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| Title |
2. When Less Become More: The Subtraction Technique . |
| 505 ## - FORMATTED CONTENTS NOTE |
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| Title |
3. Divide and Conquer: The Division Techniqe |
| 505 ## - FORMATTED CONTENTS NOTE |
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| Title |
4. Be Frultful and Multlply: The Multiplication Technique. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
5. New Tricks for Old Dogs: The Task Unlflcation Technique |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
6. Clever Correlations: The Attribute Dependency Technique. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
7. Contradiction: A Path to Creativity. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
8. Final Thoughts.<br/> |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc |
Current business wisdom holds that to forge a powerfully original solution to problems, we must think outside the box, 'brainstorming' random connections. But, as Jacob Goldenberg and Drew Boyd reveal, based on expertise and experience in both corporate and academic worlds, this is utterly wrong. It may seem counterintuitive - but faster, better and more original innovation and creativity comes from working inside your familiar world. The newest and most inventive ideas are much closer than you think, and can be found by using five simple techniques - subtraction, unification, multiplication. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Creative ability in business. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Success in business. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Goldenberg, Jacob |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Books |
